Coastal
Open in tool →Sea-teal, sky and sand — bright without shouting; works for travel, wellness, and anything near water.
Color
#0aa38f
#0aa38f
hex
#0aa38frgb
rgb(10, 163, 143)hsl
hsl(172, 88%, 34%)oklch
oklch(0.642 0.115 179.8)Closest name: Hobgoblin (#01ad8f)Relative luminance 0.2824
Colors that go with #0aa38f
Charcoal, Blue and Cornflower Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #0aa38f: softer than #000 and cool enough to feel like part of the same palette.
Blue #0000ff
shipped4 real palettes, including Unity's brand system and Kia's brand system put Blue beside #0aa38f, as the supporting colour.
Cornflower Blue #6495ed
shippedDesigners have shipped Cornflower Blue with #0aa38f: 4 real palettes, including Arctic and Canva's brand system, as the accent.
Crimson #dc143c
shippedCrimson is paired with #0aa38f in 6 real palettes, including Diner and DuckDuckGo's brand system, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #0aa38f: 5 real palettes, including Peacock and Intel's brand system, as the supporting colour.
Midnight Blue #191970
shipped7 real palettes, including Tide Pool and Fintech Trust put Midnight Blue beside #0aa38f, as that palette's text colour.
Royal Blue #4169e1
shippedRoyal Blue is paired with #0aa38f in 7 real palettes, including Khan Academy's brand system and Confluent's brand system, as the accent.
Deep Pink #ff1493
complementaryDeep Pink sits directly opposite #0aa38f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Real palettes that use #0aa38f
Tints & shades
Harmonies
Contrast
| #0aa38f as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.16:1 | fail | pass | fail | |
Aaon black | 6.65:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0aa38f as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
mcpConnect your agent — build around #0aa38f
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #0aa38f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/0aa38f-a2bebe-d459a5-1f292d-e9f1ec?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md