Color

#072edf

#072edf
hex#072edf
rgbrgb(7, 46, 223)
hslhsl(229, 94%, 45%)
oklchoklch(0.442 0.26 264.6)
Closest name: Brutally Blue (#0022dd)Relative luminance 0.0733

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dfb707

#079adf · #4b07df

#df072e · #2edf07

Split-complementary

Open in tool →

#df4b07 · #9adf07

#df079a · #dfb707 · #07df4b

Contrast

#072edf as textRatioAAAA largeAAAFix
Aaon white
8.52:1passpasspassPasses AAA — no fix needed.
Aaon black
2.47:1failfailfail
  • AA: use #4868f9 as the text (4.62:1)
  • AAA: use #7991fb as the text (7.26:1)
  • AA: or shift the background to #bdbdbd (4.53:1)
  • AAA: or shift the background to #ebebeb (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #072edf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#072edf reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #072edf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #072edf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/072edf-9c9fc4-df7e4e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md