Color

#0718cf

#0718cf
hex#0718cf
rgbrgb(7, 24, 207)
hslhsl(235, 93%, 42%)
oklchoklch(0.4 0.258 264.9)
Closest name: mediumblue (#0000cd)Relative luminance 0.052

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cfbe07

#077ccf · #5a07cf

#cf0718 · #18cf07

Split-complementary

Open in tool →

#cf5a07 · #7ccf07

#cf077c · #cfbe07 · #07cf5a

Contrast

#0718cf as textRatioAAAA largeAAAFix
Aaon white
10.29:1passpasspassPasses AAA — no fix needed.
Aaon black
2.04:1failfailfail
  • AA: use #5865f9 as the text (4.64:1)
  • AAA: use #848efb as the text (7.24:1)
  • AA: or shift the background to #adadad (4.59:1)
  • AAA: or shift the background to #d6d6d6 (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0718cf as the background.

Brands using this color

Fonts for this mood

#0718cf reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0718cf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0718cf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0718cf-9e9cc4-df8d4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md