Color

#0398fc

#0398fc
hex#0398fc
rgbrgb(3, 152, 252)
hslhsl(204, 98%, 50%)
oklchoklch(0.665 0.181 248.6)
Closest name: Fresh Blue of Bel Air (#069af3)Relative luminance 0.295

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fc6703

#03fce3 · #031cfc

#fc0398 · #98fc03

Split-complementary

Open in tool →

#fc031c · #fce303

#e303fc · #fc6703 · #1cfc03

Contrast

#0398fc as textRatioAAAA largeAAAFix
Aaon white
3.04:1failpassfail
  • AA: use #027aca as the text (4.53:1)
  • AAA: use #025b97 as the text (7.13:1)
  • AA: or shift the background to #2b2b2b (4.65:1)
Aaon black
6.9:1passpassfail
  • AAA: use #089bfd as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0398fc as the background.

Brands using this color

Fonts for this mood

#0398fc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0398fc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0398fc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0398fc-9cafc4-df4e5a-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md