Color

#0296bb

#0296bb
hex#0296bb
rgbrgb(2, 150, 187)
hslhsl(192, 98%, 37%)
oklchoklch(0.625 0.117 223.5)
Closest name: Blue Ocean (#009dc4)Relative luminance 0.2541

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bb2702

#02bb83 · #0239bb

#bb0296 · #96bb02

Split-complementary

Open in tool →

#bb0239 · #bb8302

#8302bb · #bb2702 · #39bb02

Contrast

#0296bb as textRatioAAAA largeAAAFix
Aaon white
3.45:1failpassfail
  • AA: use #027e9d as the text (4.69:1)
  • AAA: use #016179 as the text (7.03:1)
  • AA: or shift the background to #212121 (4.66:1)
Aaon black
6.08:1passpassfail
  • AAA: use #02a2ca as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0296bb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#0296bb reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0296bb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0296bb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0296bb-a2b5be-df4e77-1f242d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md