Color

#012adf

#012adf
hex#012adf
rgbrgb(1, 42, 223)
hslhsl(229, 99%, 44%)
oklchoklch(0.437 0.264 264.2)
Closest name: Brutally Blue (#0022dd)Relative luminance 0.0699

Colors that go with #012adf

Charcoal, Crimson and Cornflower Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dfb701

#0199df · #4701df

#df012a · #2adf01

Split-complementary

Open in tool →

#df4701 · #99df01

#df0199 · #dfb701 · #01df47

Contrast

#012adf as textRatioAAAA largeAAAFix
Aaon white
8.76:1passpasspassPasses AAA — no fix needed.
Aaon black
2.4:1failfailfail
  • AA: use #4365fe as the text (4.53:1)
  • AAA: use #768ffe as the text (7.13:1)
  • AA: or shift the background to #bababa (4.51:1)
  • AAA: or shift the background to #e6e6e6 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #012adf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#012adf reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #012adf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #012adf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/012adf-9c9fc4-df7e4e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md