Color

#00b3ff

#00b3ff
hex#00b3ff
rgbrgb(0, 179, 255)
hslhsl(198, 100%, 50%)
oklchoklch(0.728 0.161 237.8)
Closest name: deepskyblue (#00bfff)Relative luminance 0.3946

Colors that go with #00b3ff

Charcoal, Dark Orange and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ff4d00

#00ffcc · #0033ff

#ff00b3 · #b3ff00

Split-complementary

Open in tool →

#ff0033 · #ffcc00

#cc00ff · #ff4d00 · #33ff00

Contrast

#00b3ff as textRatioAAAA largeAAAFix
Aaon white
2.36:1failfailfail
  • AA: use #007db3 as the text (4.58:1)
  • AAA: use #005d85 as the text (7.23:1)
  • AA: or shift the background to #3d3d3d (4.6:1)
  • AAA: or shift the background to #1c1c1c (7.22:1)
Aaon black
8.89:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #00b3ff as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#00b3ff reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #00b3ff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #00b3ff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/00b3ff-9cb3c4-df4e69-1f232d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md