Color

#009dbd

#009dbd
hex#009dbd
rgbrgb(0, 157, 189)
hslhsl(190, 100%, 37%)
oklchoklch(0.643 0.116 219.2)
Closest name: Blue Ocean (#009dc4)Relative luminance 0.2779

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bd1f00

#00bd7e · #003fbd

#bd009d · #9dbd00

Split-complementary

Open in tool →

#bd003f · #bd7e00

#7e00bd · #bd1f00 · #3fbd00

Contrast

#009dbd as textRatioAAAA largeAAAFix
Aaon white
3.2:1failpassfail
  • AA: use #008099 as the text (4.62:1)
  • AAA: use #005e70 as the text (7.41:1)
  • AA: or shift the background to #292929 (4.54:1)
Aaon black
6.56:1passpassfail
  • AAA: use #00a6c7 as the text (7.28:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #009dbd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#009dbd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #009dbd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #009dbd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/009dbd-a2b6be-df4e7c-1f252d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md