Brand color

Intercom Primary

#0007cb
hex#0007cb
rgbrgb(0, 7, 203)
hslhsl(238, 100%, 40%)
oklchoklch(0.384 0.262 264.1)
From Intercom brand colorsRelative luminance 0.0446

Intercom Primary on this page is the real value, not a screenshot: exact hex, RGB, HSL and OKLCH, ten tints and ten shades, classic harmonies, and WCAG contrast with fixes — plus the 2 public brands that use it and the palettes it appears in.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ccc500

#006dcc · #5f00cc

#cc0007 · #07cc00

Split-complementary

Open in tool →

#cc5f00 · #6dcc00

#cc006d · #ccc500 · #00cc5f

Contrast

Intercom Primary as textRatioAAAA largeAAAFix
Aaon white
11.09:1passpasspassPasses AAA — no fix needed.
Aaon black
1.89:1failfailfail
  • AA: use #5c61ff as the text (4.61:1)
  • AAA: use #8589ff as the text (7.02:1)
  • AA: or shift the background to #a6a6a6 (4.56:1)
  • AAA: or shift the background to #cfcfcf (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with Intercom Primary as the background.

Brands using this color

Fonts for this mood

Intercom Primary reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around Intercom Primary
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0007cb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0007cb-9f9cc4-df944e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md