Color

#ff66ad

#ff66ad
hex#ff66ad
rgbrgb(255, 102, 173)
hslhsl(332, 100%, 70%)
oklchoklch(0.722 0.198 354.3)
Closest name: hotpink (#ff69b4)Relative luminance 0.3378

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#66ffb8

#ff66fa · #ff6b66

#adff66 · #66adff

Split-complementary

Open in tool →

#66ff6b · #66faff

#faff66 · #66ffb8 · #6b66ff

Contrast

#ff66ad as textRatioAAAA largeAAAFix
Aaon white
2.71:1failfailfail
  • AA: use #e6006b as the text (4.59:1)
  • AAA: use #ad0051 as the text (7.25:1)
  • AA: or shift the background to #333333 (4.67:1)
  • AAA: or shift the background to #0f0f0f (7.08:1)
Aaon black
7.76:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ff66ad as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ff66ad reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ff66ad
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ff66ad and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ff66ad-c49caa-62cb67-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md