Color
#fd96a4
#fd96a4rgb(253, 150, 164)hsl(352, 96%, 79%)oklch(0.784 0.124 11.6)Colors that go with #fd96a4
Charcoal, Crimson and Eggplant lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #fd96a4: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Crimson #dc143c
shippedCrimson is paired with #fd96a4 in 5 real palettes, including Casper Sleep's brand system and Target : Expect More. Pay Less.'s brand system, as the lead colour.
Eggplant #614051
shippedEggplant shows up next to #fd96a4 in 4 real palettes, including Blush and Golden Hour, as the accent.
Midnight Blue #191970
shipped6 real palettes, including Casper Sleep's brand system and Railway's brand system put Midnight Blue beside #fd96a4, as the accent.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #fd96a4: 4 real palettes, including Garden Wedding and Chalkboard, as the lead colour.
Dark Turquoise #00ced1
complementaryDark Turquoise sits directly opposite #fd96a4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Emerald Green #50c878
split-complementshippedEmerald Green is a split-complement of #fd96a4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Real palettes that use #fd96a4
Tints & shades
Harmonies
Contrast
| #fd96a4 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.08:1 | fail | fail | fail | |
Aaon black | 10.08:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd96a4 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#fd96a4 reads as warm, vivid, light. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #fd96a4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/fd96a4-c49c9d-62cb8a-2d231f-f1e9ee?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md