Color

#fd969d

#fd969d
hex#fd969d
rgbrgb(253, 150, 157)
hslhsl(356, 96%, 79%)
oklchoklch(0.782 0.124 16)
Closest name: Ballet Slippers (#fca2ad)Relative luminance 0.4513

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#96fdf6

#fd96d0 · #fdc396

#9dfd96 · #969dfd

Split-complementary

Open in tool →

#96fdc3 · #96d0fd

#d0fd96 · #96fdf6 · #c396fd

Contrast

#fd969d as textRatioAAAA largeAAAFix
Aaon white
2.09:1failfailfail
  • AA: use #eb0514 as the text (4.6:1)
  • AAA: use #b4040f as the text (7.08:1)
  • AA: or shift the background to #454545 (4.58:1)
  • AAA: or shift the background to #262626 (7.23:1)
Aaon black
10.03:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd969d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#fd969d reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd969d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd969d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd969d-c49e9c-62cb91-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md