Color

#fd796d

#fd796d
hex#fd796d
rgbrgb(253, 121, 109)
hslhsl(5, 97%, 71%)
oklchoklch(0.728 0.163 27.1)
Closest name: salmon (#fa8072)Relative luminance 0.3566

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6df1fd

#fd6da9 · #fdc16d

#6dfd79 · #796dfd

Split-complementary

Open in tool →

#6dfdc1 · #6da9fd

#a9fd6d · #6df1fd · #c16dfd

Contrast

#fd796d as textRatioAAAA largeAAAFix
Aaon white
2.58:1failfailfail
  • AA: use #e71604 as the text (4.65:1)
  • AAA: use #b01103 as the text (7.17:1)
  • AA: or shift the background to #383838 (4.54:1)
  • AAA: or shift the background to #141414 (7.13:1)
Aaon black
8.13:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd796d as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#fd796d reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd796d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd796d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd796d-c4a49c-62cba1-2d261f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md