Color

#fd7794

#fd7794
hex#fd7794
rgbrgb(253, 119, 148)
hslhsl(347, 97%, 73%)
oklchoklch(0.734 0.165 8.5)
Closest name: Blush Hour (#ff6f91)Relative luminance 0.3621

Colors that go with #fd7794

Charcoal, Light Sea Green and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#77fde0

#fd77d7 · #fd9d77

#94fd77 · #7794fd

Split-complementary

Open in tool →

#77fd9d · #77d7fd

#d7fd77 · #77fde0 · #9d77fd

Contrast

#fd7794 as textRatioAAAA largeAAAFix
Aaon white
2.55:1failfailfail
  • AA: use #ec0436 as the text (4.53:1)
  • AAA: use #b00328 as the text (7.27:1)
  • AA: or shift the background to #383838 (4.6:1)
  • AAA: or shift the background to #171717 (7.04:1)
Aaon black
8.24:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd7794 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#fd7794 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd7794
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd7794 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd7794-c49ca0-62cb82-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md