Terminal
Open in tool →Green for success, blue for links, pink for emphasis — the dark-mode developer family, tuned to sit on near-black without glare.
Color
#fd72b8
#fd72b8
hex
#fd72b8rgb
rgb(253, 114, 184)hsl
hsl(330, 97%, 72%)oklch
oklch(0.738 0.184 351.1)Closest name: Dream Setting (#ff77bb)Relative luminance 0.3638
Colors that go with #fd72b8
Charcoal, Taupe and Medium Aquamarine lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #fd72b8: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Taupe #483c32
shippedTaupe is paired with #fd72b8 in 6 real palettes, including Meadow and Blossom, as the text colour against it.
Medium Aquamarine #66cdaa
complementaryMedium Aquamarine sits directly opposite #fd72b8 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Dark Turquoise #00ced1
split-complementshippedDark Turquoise is a split-complement of #fd72b8: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Light Sky Blue #87cefa
shippedLight Sky Blue is paired with #fd72b8 in 3 real palettes, including Mercury's brand system and Sentry's brand system, as the supporting colour.
Mustard Yellow #ffdb58
shipped3 real palettes, including Meadow and Lido put Mustard Yellow beside #fd72b8, as the supporting colour.
Lime Green #32cd32
split-complementLime Green is a split-complement of #fd72b8: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Amber #ffbf00
shippedAmber is paired with #fd72b8 in two real palettes: Gumroad's brand system and Beach Hut, as the accent.
Real palettes that use #fd72b8
Tints & shades
Harmonies
Contrast
| #fd72b8 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.54:1 | fail | fail | fail | |
Aaon black | 8.28:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd72b8 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#fd72b8 reads as warm, vivid, light. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #fd72b8
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #fd72b8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/fd72b8-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md