Color

#f778ba

#f778ba
hex#f778ba
rgbrgb(247, 120, 186)
hslhsl(329, 89%, 72%)
oklchoklch(0.739 0.171 349.7)
Closest name: Dream Setting (#ff77bb)Relative luminance 0.3675

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#78f7b5

#f578f7 · #f7787a

#baf778 · #78baf7

Split-complementary

Open in tool →

#7af778 · #78f7f5

#f7f578 · #78f7b5 · #787af7

Contrast

#f778ba as textRatioAAAA largeAAAFix
Aaon white
2.51:1failfailfail
  • AA: use #e30d7b as the text (4.56:1)
  • AAA: use #a90a5c as the text (7.28:1)
  • AA: or shift the background to #383838 (4.66:1)
  • AAA: or shift the background to #171717 (7.13:1)
Aaon black
8.35:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f778ba as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#f778ba reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f778ba
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f778ba and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f778ba-c49cac-62cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md