Color

#fd35ad

#fd35ad
hex#fd35ad
rgbrgb(253, 53, 173)
hslhsl(324, 98%, 60%)
oklchoklch(0.675 0.252 349.7)
Closest name: Burning Raspberry (#ff0599)Relative luminance 0.2645

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#35fd85

#e935fd · #fd3549

#adfd35 · #35adfd

Split-complementary

Open in tool →

#49fd35 · #35fde9

#fde935 · #35fd85 · #3549fd

Contrast

#fd35ad as textRatioAAAA largeAAAFix
Aaon white
3.34:1failpassfail
  • AA: use #e30289 as the text (4.53:1)
  • AAA: use #ac0268 as the text (7.09:1)
  • AA: or shift the background to #262626 (4.53:1)
Aaon black
6.29:1passpassfail
  • AAA: use #fd53b9 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd35ad as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#fd35ad reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd35ad
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd35ad and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd35ad-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md