Color

#f98ffe

#f98ffe
hex#f98ffe
rgbrgb(249, 143, 254)
hslhsl(297, 98%, 78%)
oklchoklch(0.8 0.186 325.5)
Closest name: Bubblegum (#ff85ff)Relative luminance 0.4694

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#95fe90

#c190fe · #fe90cc

#fef890 · #90fef8

Split-complementary

Open in tool →

#ccfe90 · #90fec1

#fec190 · #95fe90 · #90ccfe

Contrast

#f98ffe as textRatioAAAA largeAAAFix
Aaon white
2.02:1failfailfail
  • AA: use #ce02d9 as the text (4.53:1)
  • AAA: use #9a02a2 as the text (7.23:1)
  • AA: or shift the background to #474747 (4.6:1)
  • AAA: or shift the background to #2b2b2b (7:1)
Aaon black
10.39:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f98ffe as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f98ffe reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f98ffe
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f98ffe and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f98ffe-c19fbe-9acb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md