Color

#f79878

#f79878
hex#f79878
rgbrgb(247, 152, 120)
hslhsl(15, 89%, 72%)
oklchoklch(0.77 0.123 39.3)
Closest name: Candy (#ff9b87)Relative luminance 0.4359

Colors that go with #f79878

Charcoal, Emerald Green and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#78d7f7

#f77898 · #f7d778

#78f798 · #9878f7

Split-complementary

Open in tool →

#78f7d7 · #7898f7

#98f778 · #78d7f7 · #d778f7

Contrast

#f79878 as textRatioAAAA largeAAAFix
Aaon white
2.16:1failfailfail
  • AA: use #d43e0c as the text (4.67:1)
  • AAA: use #9f2f09 as the text (7.28:1)
  • AA: or shift the background to #424242 (4.65:1)
  • AAA: or shift the background to #262626 (7:1)
Aaon black
9.72:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f79878 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#f79878 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f79878
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f79878 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f79878-c4ab9c-62cbb2-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md