Color

#f490fd

#f490fd
hex#f490fd
rgbrgb(244, 144, 253)
hslhsl(295, 96%, 78%)
oklchoklch(0.795 0.181 324.1)
Closest name: Party Pig (#ee99ff)Relative luminance 0.4627

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9afd91

#be91fd · #fd91d0

#fdf491 · #91fdf4

Split-complementary

Open in tool →

#d0fd91 · #91fdbe

#fdbe91 · #9afd91 · #91d0fd

Contrast

#f490fd as textRatioAAAA largeAAAFix
Aaon white
2.05:1failfailfail
  • AA: use #ca04dc as the text (4.6:1)
  • AAA: use #9703a5 as the text (7.31:1)
  • AA: or shift the background to #474747 (4.54:1)
  • AAA: or shift the background to #292929 (7.1:1)
Aaon black
10.25:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f490fd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f490fd reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f490fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f490fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f490fd-c19fbf-9dcb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md