Color

#f368ad

#f368ad
hex#f368ad
rgbrgb(243, 104, 173)
hslhsl(330, 85%, 68%)
oklchoklch(0.708 0.185 351.9)
Closest name: Hot Pink (#ff69b4)Relative luminance 0.3197

Colors that go with #f368ad

Light Sea Green, Charcoal and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #f368ad

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#68f3ad

#f368f3 · #f36868

#adf368 · #68adf3

Split-complementary

Open in tool →

#68f368 · #68f3f3

#f3f368 · #68f3ad · #6868f3

Contrast

#f368ad as textRatioAAAA largeAAAFix
Aaon white
2.84:1failfailfail
  • AA: use #e2127a as the text (4.56:1)
  • AAA: use #aa0e5c as the text (7.18:1)
  • AA: or shift the background to #303030 (4.65:1)
  • AAA: or shift the background to #080808 (7.05:1)
Aaon black
7.39:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f368ad as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f368ad reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f368ad
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f368ad and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f368ad-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md