Color

#f28c28

#f28c28
hex#f28c28
rgbrgb(242, 140, 40)
hslhsl(30, 89%, 55%)
oklchoklch(0.735 0.161 58.8)
Closest name: Atomic Orange (#f88605)Relative luminance 0.3779

Colors that go with #f28c28

Charcoal, Cornflower Blue and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#268cf2

#f22626 · #f2f226

#26f28c · #8c26f2

Split-complementary

Open in tool →

#26f2f2 · #2626f2

#26f226 · #268cf2 · #f226f2

Contrast

#f28c28 as textRatioAAAA largeAAAFix
Aaon white
2.45:1failfailfail
  • AA: use #b25e0a as the text (4.67:1)
  • AAA: use #874708 as the text (7.16:1)
  • AA: or shift the background to #3b3b3b (4.56:1)
  • AAA: or shift the background to #1a1a1a (7.09:1)
Aaon black
8.56:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f28c28 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#f28c28 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f28c28
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f28c28 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f28c28-c4b59c-62c9cb-2d2c1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md