Color

#f23697

#f23697
hex#f23697
rgbrgb(242, 54, 151)
hslhsl(329, 88%, 58%)
oklchoklch(0.65 0.234 354.7)
Closest name: deeppink (#ff1493)Relative luminance 0.2375

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#36f291

#ef36f2 · #f23639

#97f236 · #3697f2

Split-complementary

Open in tool →

#39f236 · #36f2ef

#f2ef36 · #36f291 · #3639f2

Contrast

#f23697 as textRatioAAAA largeAAAFix
Aaon white
3.65:1failpassfail
  • AA: use #e10e7b as the text (4.62:1)
  • AAA: use #ad0b5e as the text (7.03:1)
  • AA: or shift the background to #1f1f1f (4.51:1)
Aaon black
5.75:1passpassfail

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f23697 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f23697 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f23697
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f23697 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f23697-c49cac-62cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md