Color

#3697f2

#3697f2
hex#3697f2
rgbrgb(54, 151, 242)
hslhsl(209, 88%, 58%)
oklchoklch(0.664 0.162 250.6)
Closest name: Fresh Blue of Bel Air (#069af3)Relative luminance 0.2933

Colors that go with #3697f2

Charcoal, Medium Sea Green and Bronze lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f29136

#36f2ef · #3639f2

#f23697 · #97f236

Split-complementary

Open in tool →

#f23639 · #f2ef36

#ef36f2 · #f29136 · #39f236

Contrast

#3697f2 as textRatioAAAA largeAAAFix
Aaon white
3.06:1failpassfail
  • AA: use #0e76d8 as the text (4.56:1)
  • AAA: use #0a59a3 as the text (7.07:1)
  • AA: or shift the background to #2b2b2b (4.63:1)
Aaon black
6.87:1passpassfail
  • AAA: use #3a9af2 as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3697f2 as the background.

Brands using this color

Fonts for this mood

#3697f2 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3697f2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3697f2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3697f2-9cacc4-df4e4e-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md