Color

#ef4da4

#ef4da4
hex#ef4da4
rgbrgb(239, 77, 164)
hslhsl(328, 84%, 62%)
oklchoklch(0.669 0.213 351.3)
Closest name: Flamboyant Flamingo (#f74480)Relative luminance 0.2634

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4def99

#ea4def · #ef4d52

#a4ef4d · #4da4ef

Split-complementary

Open in tool →

#52ef4d · #4defea

#efea4d · #4def99 · #4d52ef

Contrast

#ef4da4 as textRatioAAAA largeAAAFix
Aaon white
3.35:1failpassfail
  • AA: use #e11481 as the text (4.55:1)
  • AAA: use #a90f61 as the text (7.17:1)
  • AA: or shift the background to #262626 (4.52:1)
Aaon black
6.27:1passpassfail
  • AAA: use #f264b0 as the text (7.23:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef4da4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ef4da4 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ef4da4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ef4da4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ef4da4-c19fad-64cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md