Color

#ed97da

#ed97da
hex#ed97da
rgbrgb(237, 151, 218)
hslhsl(313, 70%, 76%)
oklchoklch(0.784 0.133 335.2)
Closest name: Bubblegum Kisses (#f092d6)Relative luminance 0.452

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97edaa

#d497ed · #ed97af

#daed97 · #97daed

Split-complementary

Open in tool →

#afed97 · #97edd4

#edd497 · #97edaa · #97afed

Contrast

#ed97da as textRatioAAAA largeAAAFix
Aaon white
2.09:1failfailfail
  • AA: use #d025ab as the text (4.63:1)
  • AAA: use #a01c84 as the text (7.01:1)
  • AA: or shift the background to #454545 (4.58:1)
  • AAA: or shift the background to #262626 (7.24:1)
Aaon black
10.04:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ed97da as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ed97da reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ed97da
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ed97da and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ed97da-c19fb5-7ecb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md