Color
#ed97a8
#ed97a8rgb(237, 151, 168)hsl(348, 70%, 76%)oklch(0.768 0.105 7)Colors that go with #ed97a8
Charcoal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #ed97a8: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Champagne #f7e7ce
shipped4 real palettes, including Bramble and Midnight Luxe put Champagne beside #ed97a8, as that palette's text colour.
Copper #b87333
shippedDesigners have shipped Copper with #ed97a8: 5 real palettes, including Clean Beauty and Bramble, as the accent.
Crimson #dc143c
shippedCrimson is paired with #ed97a8 in 4 real palettes, including Casper Sleep's brand system and Target : Expect More. Pay Less.'s brand system, as the lead colour.
Eggplant #614051
shippedEggplant shows up next to #ed97a8 in 4 real palettes, including Blush and Bramble, as the accent.
Midnight Blue #191970
shipped6 real palettes, including Casper Sleep's brand system and Railway's brand system put Midnight Blue beside #ed97a8, as the accent.
Powder Blue #b0e0e6
shippedDesigners have shipped Powder Blue with #ed97a8: 5 real palettes, including Macaron and Nursery, as the supporting colour.
Medium Turquoise #48d1cc
complementaryMedium Turquoise sits directly opposite #ed97a8 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Real palettes that use #ed97a8
Tints & shades
Harmonies
Contrast
| #ed97a8 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.19:1 | fail | fail | fail | |
Aaon black | 9.59:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ed97a8 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#ed97a8 reads as warm, vivid, light. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #ed97a8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/ed97a8-c49c9f-62cb83-2d231f-f1e9ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md