Color

#ed413b

#ed413b
hex#ed413b
rgbrgb(237, 65, 59)
hslhsl(2, 83%, 58%)
oklchoklch(0.63 0.21 27.2)
Closest name: Blazing (#e94e41)Relative luminance 0.221

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3be7ed

#ed3b8e · #ed9a3b

#3bed41 · #413bed

Split-complementary

Open in tool →

#3bed9a · #3b8eed

#8eed3b · #3be7ed · #9a3bed

Contrast

#ed413b as textRatioAAAA largeAAAFix
Aaon white
3.87:1failpassfail
  • AA: use #e91d16 as the text (4.51:1)
  • AAA: use #b11610 as the text (7.02:1)
  • AA: or shift the background to #171717 (4.63:1)
Aaon black
5.42:1passpassfail
  • AAA: use #f16e6a as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ed413b as the background.

Brands using this color

Fonts for this mood

#ed413b reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ed413b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ed413b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ed413b-c4a29c-62cb9c-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md