Color
#ed40bf
#ed40bfrgb(237, 64, 191)hsl(316, 83%, 59%)oklch(0.666 0.241 340.9)Colors that go with #ed40bf
Medium Sea Green, Charcoal and Light Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Medium Sea Green #3cb371
complementaryshippedMedium Sea Green sits directly opposite #ed40bf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #ed40bf: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Light Sea Green #20b2aa
split-complementLight Sea Green is a split-complement of #ed40bf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Crimson #dc143c
shippedCrimson is paired with #ed40bf in two real palettes: The Ordinary's brand system and Snyk's brand system, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #ed40bf: two real palettes: Maybelline's brand system and Hasbro's brand system, as the accent.
Royal Blue #4169e1
shippedRoyal Blue is paired with #ed40bf in two real palettes: Ubisoft's brand system and Loom's brand system, as the accent.
Tomato #ff6347
shippedTwo real palettes: Night Market and Sunset Boulevard put Tomato beside #ed40bf, as the lead colour.
Yellow #ffff00
shippedTwo real palettes: JetBrains's brand system and Arcade put Yellow beside #ed40bf, as the accent.
Real palettes that use #ed40bf
Tints & shades
Harmonies
Contrast
| #ed40bf as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.45:1 | fail | pass | fail | |
Aaon black | 6.09:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ed40bf as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#ed40bf reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #ed40bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/ed40bf-c19fb4-79cb62-2d1f23-efe9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md