Color

#ec74bc

#ec74bc
hex#ec74bc
rgbrgb(236, 116, 188)
hslhsl(324, 76%, 69%)
oklchoklch(0.72 0.169 345.2)
Closest name: Dream Setting (#ff77bb)Relative luminance 0.3395

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#74eca4

#e074ec · #ec7480

#bcec74 · #74bcec

Split-complementary

Open in tool →

#80ec74 · #74ece0

#ece074 · #74eca4 · #7480ec

Contrast

#ec74bc as textRatioAAAA largeAAAFix
Aaon white
2.7:1failfailfail
  • AA: use #dc1e90 as the text (4.53:1)
  • AAA: use #a6176d as the text (7.08:1)
  • AA: or shift the background to #333333 (4.69:1)
  • AAA: or shift the background to #0f0f0f (7.11:1)
Aaon black
7.79:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ec74bc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#ec74bc reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ec74bc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ec74bc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ec74bc-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md