Color

#e990ab

#e990ab
hex#e990ab
rgbrgb(233, 144, 171)
hslhsl(342, 67%, 74%)
oklchoklch(0.753 0.112 0.5)
Closest name: Foxy Pink (#db95ab)Relative luminance 0.4021

Colors that go with #e990ab

Charcoal, Copper and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#90e9ce

#e990d7 · #e9a290

#abe990 · #90abe9

Split-complementary

Open in tool →

#90e9a2 · #90d7e9

#d7e990 · #90e9ce · #a290e9

Contrast

#e990ab as textRatioAAAA largeAAAFix
Aaon white
2.32:1failfailfail
  • AA: use #d73767 as the text (4.53:1)
  • AAA: use #a62149 as the text (7.15:1)
  • AA: or shift the background to #3d3d3d (4.68:1)
  • AAA: or shift the background to #1f1f1f (7.1:1)
Aaon black
9.04:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e990ab as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#e990ab reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e990ab
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e990ab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e990ab-c49ca3-62cb79-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md