Color

#e98697

#e98697
hex#e98697
rgbrgb(233, 134, 151)
hslhsl(350, 69%, 72%)
oklchoklch(0.731 0.122 9.5)
Closest name: Boho Blush (#e58787)Relative luminance 0.3661

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#86e9d8

#e986c8 · #e9a786

#97e986 · #8697e9

Split-complementary

Open in tool →

#86e9a7 · #86c8e9

#c8e986 · #86e9d8 · #a786e9

Contrast

#e98697 as textRatioAAAA largeAAAFix
Aaon white
2.52:1failfailfail
  • AA: use #da3450 as the text (4.58:1)
  • AAA: use #a81f36 as the text (7.21:1)
  • AA: or shift the background to #383838 (4.65:1)
  • AAA: or shift the background to #171717 (7.1:1)
Aaon black
8.32:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e98697 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e98697 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e98697
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e98697 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e98697-c49c9e-62cb87-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md