Color

#e69a28

#e69a28
hex#e69a28
rgbrgb(230, 154, 40)
hslhsl(36, 79%, 53%)
oklchoklch(0.745 0.149 71.2)
Closest name: goldenrod (#daa520)Relative luminance 0.4009

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2874e6

#e63b28 · #d3e628

#28e69a · #9a28e6

Split-complementary

Open in tool →

#28d3e6 · #3b28e6

#28e63b · #2874e6 · #e628d3

Contrast

#e69a28 as textRatioAAAA largeAAAFix
Aaon white
2.33:1failfailfail
  • AA: use #a46a13 as the text (4.52:1)
  • AAA: use #7b500e as the text (7.01:1)
  • AA: or shift the background to #3d3d3d (4.66:1)
  • AAA: or shift the background to #1f1f1f (7.08:1)
Aaon black
9.02:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e69a28 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e69a28 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e69a28
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e69a28 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e69a28-c4b99c-62bfcb-2d2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md