Color

#e698b2

#e698b2
hex#e698b2
rgbrgb(230, 152, 178)
hslhsl(340, 61%, 75%)
oklchoklch(0.765 0.099 358.1)
Closest name: Brandywine Spritz (#e69dad)Relative luminance 0.4249

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#98e6cc

#e698d9 · #e6a598

#b2e698 · #98b2e6

Split-complementary

Open in tool →

#98e6a5 · #98d9e6

#d9e698 · #98e6cc · #a598e6

Contrast

#e698b2 as textRatioAAAA largeAAAFix
Aaon white
2.21:1failfailfail
  • AA: use #d03e6f as the text (4.56:1)
  • AAA: use #a0274f as the text (7.25:1)
  • AA: or shift the background to #424242 (4.55:1)
  • AAA: or shift the background to #242424 (7.02:1)
Aaon black
9.5:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e698b2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e698b2 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e698b2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e698b2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e698b2-c49ca5-62cb75-2d211f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md