Color

#e660ae

#e660ae
hex#e660ae
rgbrgb(230, 96, 174)
hslhsl(325, 73%, 64%)
oklchoklch(0.68 0.186 347.2)
Closest name: Flirty Rose (#d65e93)Relative luminance 0.2824

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#60e698

#db60e6 · #e6606b

#aee660 · #60aee6

Split-complementary

Open in tool →

#6be660 · #60e6db

#e6db60 · #60e698 · #606be6

Contrast

#e660ae as textRatioAAAA largeAAAFix
Aaon white
3.16:1failpassfail
  • AA: use #d8228c as the text (4.64:1)
  • AAA: use #a3196a as the text (7.23:1)
  • AA: or shift the background to #292929 (4.61:1)
Aaon black
6.65:1passpassfail
  • AAA: use #e869b3 as the text (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e660ae as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e660ae reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e660ae
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e660ae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e660ae-c19faf-69cb62-2d1f21-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md