Color

#e40cd9

#e40cd9
hex#e40cd9
rgbrgb(228, 12, 217)
hslhsl(303, 90%, 47%)
oklchoklch(0.64 0.287 331)
Closest name: Drunk-Tank Pink (#dd11dd)Relative luminance 0.2177

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0ce417

#830ce4 · #e40c6d

#d9e40c · #0cd9e4

Split-complementary

Open in tool →

#6de40c · #0ce483

#e4830c · #0ce417 · #0c6de4

Contrast

#e40cd9 as textRatioAAAA largeAAAFix
Aaon white
3.92:1failpassfail
  • AA: use #d00bc6 as the text (4.62:1)
  • AAA: use #a00898 as the text (7.04:1)
  • AA: or shift the background to #171717 (4.57:1)
Aaon black
5.35:1passpassfail
  • AAA: use #f547ed as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e40cd9 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e40cd9 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e40cd9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e40cd9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e40cd9-c19fbb-8fcb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md