Color

#e40ca7

#e40ca7
hex#e40ca7
rgbrgb(228, 12, 167)
hslhsl(317, 90%, 47%)
oklchoklch(0.615 0.258 345)
Closest name: Aphroditean Fuchsia (#dd14ab)Relative luminance 0.1955

Colors that go with #e40ca7

Sea Green, Dark Cyan and Olive Drab lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #e40ca7

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0ce449

#b50ce4 · #e40c3b

#a7e40c · #0ca7e4

Split-complementary

Open in tool →

#3be40c · #0ce4b5

#e4b50c · #0ce449 · #0c3be4

Contrast

#e40ca7 as textRatioAAAA largeAAAFix
Aaon white
4.28:1failpassfail
  • AA: use #da0ba0 as the text (4.63:1)
  • AAA: use #a50979 as the text (7.2:1)
  • AA: or shift the background to #0d0d0d (4.54:1)
Aaon black
4.91:1passpassfail
  • AAA: use #f655c9 as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e40ca7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e40ca7 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e40ca7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e40ca7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e40ca7-c19fb3-77cb62-2d1f23-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md