Color

#da2b48

#da2b48
hex#da2b48
rgbrgb(218, 43, 72)
hslhsl(350, 70%, 51%)
oklchoklch(0.581 0.208 18.5)
Closest name: Anarchist (#db304a)Relative luminance 0.171

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2bdabc

#da2b9f · #da652b

#48da2b · #2b48da

Split-complementary

Open in tool →

#2bda65 · #2b9fda

#9fda2b · #2bdabc · #652bda

Contrast

#da2b48 as textRatioAAAA largeAAAFix
Aaon white
4.75:1passpassfail
  • AAA: use #a91e35 as the text (7.18:1)
Aaon black
4.42:1failpassfail
  • AA: use #db334f as the text (4.6:1)
  • AAA: use #e67084 as the text (7.02:1)
  • AA: or shift the background to #fafafa (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da2b48 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#da2b48 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #da2b48
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #da2b48 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/da2b48-c49c9e-62cb87-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md