Color

#dd405a

#dd405a
hex#dd405a
rgbrgb(221, 64, 90)
hslhsl(350, 70%, 56%)
oklchoklch(0.607 0.193 15.8)
Closest name: Anarchist (#db304a)Relative luminance 0.1978

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40ddc3

#dd40a9 · #dd7540

#5add40 · #405add

Split-complementary

Open in tool →

#40dd75 · #40a9dd

#a9dd40 · #40ddc3 · #7540dd

Contrast

#dd405a as textRatioAAAA largeAAAFix
Aaon white
4.24:1failpassfail
  • AA: use #db334f as the text (4.57:1)
  • AAA: use #a91e35 as the text (7.18:1)
  • AA: or shift the background to #0f0f0f (4.52:1)
Aaon black
4.96:1passpassfail
  • AAA: use #e67084 as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #dd405a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#dd405a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #dd405a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #dd405a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/dd405a-c49c9e-62cb87-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md