Color

#d980ff

#d980ff
hex#d980ff
rgbrgb(217, 128, 255)
hslhsl(282, 100%, 75%)
oklchoklch(0.743 0.195 314.9)
Closest name: violet (#ee82ee)Relative luminance 0.3741

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a6ff80

#9980ff · #ff80e5

#ffd980 · #80ffd9

Split-complementary

Open in tool →

#e6ff80 · #80ff99

#ff9980 · #a6ff80 · #80e5ff

Contrast

#d980ff as textRatioAAAA largeAAAFix
Aaon white
2.48:1failfailfail
  • AA: use #b914ff as the text (4.56:1)
  • AAA: use #8b00c7 as the text (7.19:1)
  • AA: or shift the background to #3b3b3b (4.52:1)
  • AAA: or shift the background to #1a1a1a (7.03:1)
Aaon black
8.48:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d980ff as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d980ff reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d980ff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d980ff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d980ff-ba9fc1-b4cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md