Color

#d728ab

#d728ab
hex#d728ab
rgbrgb(215, 40, 171)
hslhsl(315, 69%, 50%)
oklchoklch(0.606 0.239 341)
Closest name: Aphroditean Fuchsia (#dd14ab)Relative luminance 0.189

Colors that go with #d728ab

Sea Green, Dark Cyan and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#28d754

#ab28d7 · #d72854

#abd728 · #28abd7

Split-complementary

Open in tool →

#54d728 · #28d7ab

#d7ab28 · #28d754 · #2854d7

Contrast

#d728ab as textRatioAAAA largeAAAFix
Aaon white
4.39:1failpassfail
  • AA: use #d327a8 as the text (4.54:1)
  • AAA: use #9f1d7f as the text (7.1:1)
  • AA: or shift the background to #0a0a0a (4.51:1)
Aaon black
4.78:1passpassfail
  • AAA: use #e368c5 as the text (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d728ab as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d728ab reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d728ab
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d728ab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d728ab-c19fb4-7bcb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md