Color

#d712ed

#d712ed
hex#d712ed
rgbrgb(215, 18, 237)
hslhsl(294, 86%, 50%)
oklchoklch(0.634 0.293 323)
Closest name: Drunk-Tank Pink (#dd11dd)Relative luminance 0.2099

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#28ed12

#6a12ed · #ed1295

#edd712 · #12edd7

Split-complementary

Open in tool →

#95ed12 · #12ed6a

#ed6a12 · #28ed12 · #1295ed

Contrast

#d712ed as textRatioAAAA largeAAAFix
Aaon white
4.04:1failpassfail
  • AA: use #ca11df as the text (4.51:1)
  • AAA: use #970ca6 as the text (7.19:1)
  • AA: or shift the background to #141414 (4.56:1)
Aaon black
5.2:1passpassfail
  • AAA: use #e45ef3 as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d712ed as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d712ed reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d712ed
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d712ed and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d712ed-c19fc0-9fcb62-2d1f29-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md