Color

#d54934

#d54934
hex#d54934
rgbrgb(213, 73, 52)
hslhsl(8, 66%, 52%)
oklchoklch(0.597 0.18 31.3)
Closest name: Bacon Strips (#df3f32)Relative luminance 0.1916

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#34c0d5

#d5346f · #d59a34

#34d549 · #4934d5

Split-complementary

Open in tool →

#34d59a · #346fd5

#6fd534 · #34c0d5 · #9a34d5

Contrast

#d54934 as textRatioAAAA largeAAAFix
Aaon white
4.35:1failpassfail
  • AA: use #d4422b as the text (4.55:1)
  • AAA: use #a13221 as the text (7.01:1)
  • AA: or shift the background to #0a0a0a (4.56:1)
Aaon black
4.83:1passpassfail

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d54934 as the background.

Brands using this color

Fonts for this mood

#d54934 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d54934
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d54934 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d54934-c4a69c-62cba6-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md