Color

#d402cd

#d402cd
hex#d402cd
rgbrgb(212, 2, 205)
hslhsl(302, 98%, 42%)
oklchoklch(0.607 0.276 330.2)
Closest name: Awkward Purple (#d208cc)Relative luminance 0.1845

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#02d409

#7202d4 · #d40264

#cdd402 · #02cdd4

Split-complementary

Open in tool →

#64d402 · #02d472

#d47202 · #02d409 · #0264d4

Contrast

#d402cd as textRatioAAAA largeAAAFix
Aaon white
4.48:1failpassfail
  • AA: use #cf02c8 as the text (4.67:1)
  • AAA: use #9d0297 as the text (7.27:1)
  • AA: or shift the background to #050505 (4.55:1)
Aaon black
4.69:1passpassfail
  • AAA: use #fd35f6 as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d402cd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d402cd reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d402cd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d402cd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d402cd-c19fbc-91cb62-2d1f27-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md