Color

#c968df

#c968df
hex#c968df
rgbrgb(201, 104, 223)
hslhsl(289, 65%, 64%)
oklchoklch(0.675 0.193 319.9)
Closest name: Lavender (#b56edc)Relative luminance 0.2765

Colors that go with #c968df

Medium Sea Green, Light Sea Green and Dark Goldenrod lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7ddf68

#8d68df · #df68b9

#dfc968 · #68dfc9

Split-complementary

Open in tool →

#b9df68 · #68df8d

#df8d68 · #7ddf68 · #68b9df

Contrast

#c968df as textRatioAAAA largeAAAFix
Aaon white
3.22:1failpassfail
  • AA: use #b839d5 as the text (4.58:1)
  • AAA: use #8c23a4 as the text (7.26:1)
  • AA: or shift the background to #292929 (4.52:1)
Aaon black
6.53:1passpassfail
  • AAA: use #cd74e2 as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c968df as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c968df reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c968df
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c968df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c968df-be9fc1-a8cb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md