Color

#c770aa

#c770aa
hex#c770aa
rgbrgb(199, 112, 170)
hslhsl(320, 44%, 61%)
oklchoklch(0.66 0.131 341)
Closest name: Fading Love (#c973a2)Relative luminance 0.2663

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#70c78d

#b970c7 · #c7707e

#aac770 · #70aac7

Split-complementary

Open in tool →

#7ec770 · #70c7b9

#c7b970 · #70c78d · #707ec7

Contrast

#c770aa as textRatioAAAA largeAAAFix
Aaon white
3.32:1failpassfail
  • AA: use #ba4f97 as the text (4.51:1)
  • AAA: use #8f3872 as the text (7.06:1)
  • AA: or shift the background to #262626 (4.56:1)
Aaon black
6.33:1passpassfail
  • AAA: use #cc7bb1 as the text (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c770aa as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c770aa reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c770aa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c770aa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c770aa-c19fb2-72cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md