Color

#c74da4

#c74da4
hex#c74da4
rgbrgb(199, 77, 164)
hslhsl(317, 52%, 54%)
oklchoklch(0.61 0.183 340.5)
Closest name: Flirty Rose (#d65e93)Relative luminance 0.2013

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4dc76f

#ac4dc7 · #c74d67

#a4c74d · #4da4c7

Split-complementary

Open in tool →

#67c74d · #4dc7ac

#c7ac4d · #4dc76f · #4d67c7

Contrast

#c74da4 as textRatioAAAA largeAAAFix
Aaon white
4.18:1failpassfail
  • AA: use #c3419e as the text (4.59:1)
  • AAA: use #932f77 as the text (7.21:1)
  • AA: or shift the background to #0f0f0f (4.59:1)
Aaon black
5.03:1passpassfail
  • AAA: use #d477ba as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c74da4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c74da4 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c74da4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c74da4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c74da4-c19fb3-77cb62-2d1f23-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md