Color

#c379fc

#c379fc
hex#c379fc
rgbrgb(195, 121, 252)
hslhsl(274, 96%, 73%)
oklchoklch(0.708 0.195 308.3)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.3231

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b1fc78

#8178fc · #fc78f3

#fcc378 · #78fcc3

Split-complementary

Open in tool →

#f3fc78 · #78fc81

#fc8178 · #b1fc78 · #78f3fc

Contrast

#c379fc as textRatioAAAA largeAAAFix
Aaon white
2.81:1failfailfail
  • AA: use #a637fb as the text (4.6:1)
  • AAA: use #7f04dc as the text (7.11:1)
  • AA: or shift the background to #303030 (4.69:1)
  • AAA: or shift the background to #0a0a0a (7.03:1)
Aaon black
7.46:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c379fc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c379fc reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c379fc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c379fc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c379fc-b79cc4-c2cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md