Color

#bf40ae

#bf40ae
hex#bf40ae
rgbrgb(191, 64, 174)
hslhsl(308, 50%, 50%)
oklchoklch(0.589 0.202 333.6)
Closest name: Amora Purple (#bb22aa)Relative luminance 0.178

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40bf51

#9140bf · #bf406e

#aebf40 · #40aebf

Split-complementary

Open in tool →

#6fbf40 · #40bf91

#bf9140 · #40bf51 · #406fbf

Contrast

#bf40ae as textRatioAAAA largeAAAFix
Aaon white
4.61:1passpassfail
  • AAA: use #913084 as the text (7.09:1)
Aaon black
4.56:1passpassfail
  • AAA: use #d175c5 as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bf40ae as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bf40ae reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bf40ae
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bf40ae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bf40ae-c19fb8-87cb62-2d1f25-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md