Color

#7a2970

#7a2970
hex#7a2970
rgbrgb(122, 41, 112)
hslhsl(307, 50%, 32%)
oklchoklch(0.429 0.142 333)
Closest name: Noble Plum (#871f78)Relative luminance 0.0689

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#297a32

#5b297a · #7a2948

#717a29 · #29717a

Split-complementary

Open in tool →

#487a29 · #297a5b

#7a5b29 · #297a32 · #29487a

Contrast

#7a2970 as textRatioAAAA largeAAAFix
Aaon white
8.83:1passpasspassPasses AAA — no fix needed.
Aaon black
2.38:1failfailfail
  • AA: use #bf40b0 as the text (4.58:1)
  • AAA: use #d175c6 as the text (7.07:1)
  • AA: or shift the background to #bababa (4.55:1)
  • AAA: or shift the background to #e6e6e6 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7a2970 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7a2970 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7a2970
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7a2970 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7a2970-c19fb9-89cb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md